SASS Participation in the Global Event “Beyond Activ World - Riyadh”

SASS proudly participated in Beyond Activ World, the global leadership event for health, fitness, and sports, bringing together industry leaders, investors, and major international brands from more than 30 countries under one roof at the Fairmont Riyadh Hotel, from 10–11 February 2026
The event offered exceptional opportunities for*
Professional networking*
Knowledge exchange* Exploring the latest solutions and strategies in the health and fitness sector*
With the presence of more than 75 global speakers and 50 exhibitors

SASS delivered a distinguished and impactful presence, positioning itself as an integral part of the experience. Through its participation, SASS highlighted its vision for advancing professional training and supporting workforce localization by creating meaningful career opportunities for Saudi youth in the sports sector. This presence reaffirms SASS’s commitment to strengthening the sports and fitness industry in Saudi Arabia and the wider region.